Admissions Blog

Undergraduate Admissions Uncensored

COVID Changed Admissions a Little.  Let’s Change it More.

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This isn’t the week to be a high school student.  Statewide assessment is going on  across the country, and thanks to social distancing policies, at least some students are taking the ACT on gym bleachers, six feet apart, straddling a wooden plank across their legs and using it as a desk.  Among other things, the results of this ACT will be used in some states to decide which  students get merit scholarship money.

Students in Michigan are about a month away from likely doing the same thing.  State officials reached out to the US Department of Education and asked for a waiver from the required testing in this year of  COVID mayhem.  Apparently the request got there when Betsy Devos was still in charge, because it was denied.

School counselors really thought we had won the day when over 1350 colleges decided to continue their test-optional admission policies for this year’s juniors—in fact, many colleges have extended this policy for an additional two years.  This kind of extension takes a little bit of courage, since it was made before colleges finished the current admissions cycle.  Either they’re hoping for the best, or they’re seeing what so many colleges have long known—testing doesn’t mean all that much, and once you no longer have it,

In our delirium, it seems we forgot to talk to government officials, who are asking for test results that are sure to disappoint.  Early test results in the last year show student achievement is down.  That may be for all kinds of reasons, but when you make a student take the ACT on their lap, it’s pretty likely that’s not going to show their best effort—so we can expect to see more of the same.

School counselors aren’t a greedy bunch by nature, but there are more than a few that look at the adoption of test optional policies and sigh.  It was just a year ago when more than a few college admissions wonks—deans and directors included—were truly excited at the prospect of creating a brand new admissions system that was cleaner, fairer, and easier.  Ample articles are out there showing how wealth skews every single tool used in the current system, from grades to test scores to essays to letters of recommendation to extra curriculars.  When the COVID quarantine came along, veteran admission watchers thought “At last!  Here’s the big thing that’s going to require us to rethink the whole process.”

That didn’t exactly happen. Since many of the changes affecting admissions also affected campus life and methods of instruction, college administrators were too concerned with keeping beds full and classrooms open to consider changing most admissions policies.  Figuring out how to build a class without test scores proved to be challenging enough; changing anything else was perceived to be a dice roll no one could take right now, unless they were willing to risk the college’s entire future on it.

There’s still a lot to do to bring in this fall’s class, but it isn’t too early for colleges to hunker down now and think about The Big Move they didn’t have time for this year.  Understanding that most admission changes are glacial, admission offices can use the lessons they learned from the quick change to test optional and build on them with a more strategic approach for other changes.  This could lead to a new model of admission for this year’s high school sophomores.  It’s already clear most colleges that went test-optional aren’t going to go back.  Top that decision off with some strategic planning, and careful study of some schools who did make huge strides this year (I’m looking at you, UCLA), and there’s still a chance to either even the playing field of admission, or openly admit it isn’t even, and develop the protocols needed to create the exceptions that will make it more fair.

Meanwhile, if someone could just tell government policy makers why they went test optional, and why it makes sense for states to do so as well?  They might as well make the students complete the tests with quill pens.

Our Next Quarantine Lesson: We’re Blowing it for This Fall

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It isn’t just the seniors who missed this year’s scholastic rites of passage.  Students may be the stars of this show, but there’s something about weak lemonade, folding chairs, and speeches about pursuing your passion faculty and administrators find just as assuring as the honored students.  It’s the closest we get to winding down a year and taking a breath before taking up the task of deciding how the coming year could be smoother, better, or more effective. And if ever there was a year when that breath was needed, it was this year.

We didn’t get it.  Instead, pundits and parents, who had spent the spring seeing first-hand what educators really do, were banging on academia’s gates, asking about the resumption of “school as usual” in the fall with a keen level of expectation.  They may have been saying “Will schools reopen?”, but they meant “Schools had better reopen.” Unaccustomed to making such deep decisions on the fly—and, frankly, a little exhausted from having made two months’ of such decisions on the fly—K-12s and higher ed begged off.  Let’s see what the numbers look like, they said, and we’ll have an answer soon.

Wow, did we blow it. One of the best ways to convey confidence in leadership is for leaders to make decisions with some sense of anticipation and planning.  Given all the seemingly spontaneous decisions this spring required, how much better off would we be in the eyes of the public if we had used April and May to say what really needed to be said in three key areas:

“We’re going to review our entire application process.”  School counselors are exhausted by June, but word that hundreds—that’s right, hundreds—of colleges were not requiring SAT or ACT scores for this year’s juniors created a groundswell of euphoria unknown to the summer months.  The arguments for ridding college admissions of these tests are better articulated elsewhere (like here).  Now that quarantine had added one more point to the argument—that the students just can’t take them—colleges succumbed to the reality in hordes, leaving counselors hopeful that, as long as they were checking under the hood of their admissions policies, admissions folks would toss out some other policies that deny college access to many students who need it most.

That bigger review doesn’t seem to be appearing.  In his typical fashion, Lawrence U dean Ken Anselment was the first to suggest in a Tweet that colleges should use this opportunity to clean up the entire admissions process, instead of taking an approach centered on the question, “So, how do we make admissions decisions without test scores?” If anyone can make major revisions to their application in two months, it’s Ken and the Lawrence crew.  It would have been better if, as a profession, all colleges had committed to this in April, creating more time and space to ask the bigger, better questions.

“We’re going online, and it’s going to be great.”  Colleges also tried to buy some time this spring when they were asked how instruction was going to occur.  As a group, they intuitively demurred, sure that any answer involving pure online courses would turn off students looking for a “full college experience,” sending them into the arms of community colleges, and leading many small private liberal arts four-years with weak decades-long financial struggles to close.

These same considerations are evident in the early announcements some colleges have made about Fall classes.  Hoping that reduced sizes of in-person classes and cancelled Fall breaks will contain the health risks, these colleges are ignoring the realities of some of their own football teams, where summer scrimmages are leaving up to twenty-five percent of the team COVID active, and at least one re-opened bar in a college town, where a quarter of all patrons are now on self-quarantine (and this is before students show up). It’s clear the best health option for all is to stay completely online—but how do you sell that to a student who just had a slew of online classes at either college or high school that, by and large, were less than they could have been?

Enter the professors.  It’s easy to see how parents and students don’t want to pay for weak online learning.  On the other hand, professors and high school teachers had about a week this spring to turn their classes into an online version of its face-to-face self, a task most colleges give professors an entire semester (and time off) to do.  Now that the summer is here, college instructors can give their courses the firepower they need to be more vital, more individualized, and more like the face-to-face thing.

If colleges connected the professors to families who rightfully see online learning as dubious, the profs could bring their websites along and show how these courses are more robust than their springtime counterparts.  Smaller colleges have long tried to get faculty involved in discussions with students, because good profs create an excitement about learning that closes the enrollment deal.  The same could have applied to online learning, if we had started sooner.  Now, we’re forced to play catch up again.

“We want your kids to be healthy.” The teachers at a local kindergarten decided they wanted to run a quarantine version of kindergarten graduation.  They made a giant rainbow arch, a few lawn signs, and went from house to house of every one of their students.  They’d set up the display, have their student walk through the arch, and created a composite video of the whole event.

A success?  Not really.  The edited video didn’t show what really happened: that the excited students broke every safe-distancing rule in the book when their teacher showed up.  Kindergartners love their teachers (thank goodness), and two months apart led to a euphoria that was shown by hugging everything in sight, a scene that’s reassuring to everyone but the Health Department.

In a nutshell, that’s why reopening K-12 schools to any kind of face-to-face learning is a bad idea.  Wal Mart can’t even get “adult” customers to wear a mask; what chance does a teacher have making a dozen five year-olds practice safe distancing?

A joint effort by state and federal officials in April, devoting dollars and expertise to developing nationwide broadband access and best practices in K-12 online learning, was the best answer to teaching students.  It also would have given time for working parents to develop resources for child care.  Instead, K-12 is left with a continuation of the catch-as-catch-can policies that allowed them to limp to June in one piece, thinking that a couple of days in the classroom each week will placate parents.  It might, until school closes again for quarantine—and if you think of the last birthday party you attended for a seven-year old, you’ll understand why that’s a certainty.

Are college campuses prepared for COVID-19?

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With each passing day more cases of COVID-19 are reported around the world. Meanwhile, every year college dorms across the United States become breeding grounds for viral and bacterial illnesses. Therefore, it would make sense for colleges from coast to coast to step up what is hopefully already a solid game plan should the worst happen – COVID-19 breaking out on campus.

Yet, at least publicly, there is not much proof that emergency plans are being dusted off and updated in anticipation for COVID-19. While many colleges in the U.S. are keeping mum about how they will react should COVID-19 break out on their campuses, at least one university to the north has put out a statement urging calm. Simon Fraser University in Canada released a notice stating that it “is actively reviewing its infectious disease protocols, pandemic plan and meeting with key stakeholders to ensure our three campuses are prepared and able to respond if needed.”

As recently as earlier this month, many colleges seemed just as concerned about xenophobia stemming from the Asian origins of the illness as they were about protecting the physical well-being of their current residential students.

In Maryland, enrollment professionals and those tasked with thinking about a college’s finances are worried about what COVID-19 may mean for enrollment of international students, many of whom are from China. Luckily, there are also members of the University System of Maryland who are at least thinking about how to react should COVID-19 present on one of its campuses; yet, the actual plan for such a dangerous virus – one that can take weeks for symptoms to appear and even more weeks for patients to succumb to death – are vague in Maryland and beyond.

Not only do American colleges and universities have to plan for protecting their domestic campuses, in many cases they also need to plan for evacuating and/or triaging their employees or students working or studying in remote domestic or international locales. This is a logistical challenge in normal times; in times of a real emergency, such as a pandemic, which has not occurred in the modern age, are colleges and universities up to the task of protecting their own? Or are they waiting on guidance from state governments or the federal government?

What’s certain is that currently most college students’ only knowledge of COVID-19 has come via Facebook’s random advisory showing up on students’ Facebook feeds (see below).

Students shouldn’t have to get their COVID-19 information from Facebook. Colleges needs to get ahead of matters – and quickly. With the Centers for Disease Control and Prevention (CDC) warning that community spread within the United States could come at any time, all American colleges and universities need to make their emergency plans public now so that all stakeholders are ready to appropriately respond should the virus take root in the U.S.

2/26/20 Update from Italian newspaper Il Fatto Quotidiano: “At least five American universities have canceled study programs in Italy. The list includes Elon University, Fairfield University, Florida International University, New York University, Stanford University, and Syracuse University, almost all with programs in Florence.” More from Voice of America and Stanford Daily.

2/27/20 Update from The Spokesman-Review: “Gonzaga University students studying abroad in Italy will return to the United States due to the spread of COVID-19, Gonzaga Provost Deena J. Gonzalez said in an employee email.”

Northwestern University vs. Washington University in St. Louis

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If you only have one more spot to fill on your college list and it comes down to Northwestern University or Washington University in St. Louis, here are the factors you should consider before making the final cut.

Enjoy this installment of College List Deathmatch below!

“If things are broken at elite universities, things are broken, period.”

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Yale University, New Haven, Connecticut

If you can read only one thing this year that encapsulates the current state of life at far too many American colleges and universities, and thus, life in America, read this intense and amazing essay by writer and Yale graduate Natalia Dashan. This essay is a window into the life those chasing admission into selective colleges and universities can expect – whether they realize it or not.

More: “The Real Problem At Yale Is Not Free Speech” via Palladium Magazine

Remembering Tom Weede, and Calling on the Next Tom Weedes

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I could tell this was not going to be a typical meeting with a college representative.  He walked into my office with absolutely no hurry, as if this was all he had to do all day, and talked about his school from the heart, not from a memory-committed checklist of things someone else told him to say.  When I asked questions, he left a space between when I stopped talking, and when he started his answer, never once referring me to the school’s website, or the college catalog.  This was clearly a guy who knew his school as well as he knew his middle name.

It was also notable that he didn’t talk about his school in some theoretical abstract.  We do that a lot in college admissions, where we talk about a college in the third person, like it’s some kind of god.  He mostly talked about the students at his school, what they were doing, what they liked about being there.  He knew that’s what makes the college experience work for a student—who you go to school with.  He wasn’t going to waste my time reciting scores and rankings, because Rugg’s could tell me about scores, and rankings were, well, pretty pointless.  If you have time to talk with someone face-to-face, the conversation should be a giving of self, not of data, and that meant talking about things that mattered.  What matters most in college is the students.

After he said everything he thought I should know, he got up and gave me his card.  As I recall, he said something about how he’d like to hear from me, but the university had made it kind of hard to get hold of him, with a student aide and a secretary standing between him and every incoming call, but he urged me to persist.  After he’d left, I read his card, and realized I’d just spent forty-five minutes talking to a Director of Admissions who had made a cold call to my high school.

That was my introduction to Tom Weede, who passed on earlier this month, leaving this world and our profession all the poorer.  The outpouring of loss has come from all circles of our field, and it all contains one common message; Tom was the rare person who not only felt you mattered; he made sure you knew you mattered.  He trusted you with his opinion, and trusted that you would step up and let him know how you felt in turn, even if you saw things differently.  His advocacy in the profession was focused on students, and when he engaged you in conversation, you felt, as George Bailey once said, that he knew you all the way to your back collar button.

Tom’s come to mind quite a bit this summer, and not just because of his passing.  I’ve been besieged by a number of students and parents flooding my office with requests to make college plans, and they’re all ninth and tenth graders.  One father called and insisted he had to meet with me right away, since his son was a junior, and had no college plans at all.  The student’s name wasn’t familiar to me, so I looked him up.  Turns out he was a sophomore, but since his father called the day after school was over, calling his son a junior made things sound more important, I guess.

That’s the kind of month it’s been.  One parent wants to meet to talk about “college strategy,” another one is convinced his ninth grader’s chances at graduate school are already shot because the student has no plans for this summer.  It’s easy enough to get caught up in the mania the media is peddling as college readiness, but it’s never hit the ninth and tenth graders like this before.  Worse, it seems to be hitting their parents, and too many of them are succumbing to the herd mentality of college angst, abandoning their post as sentinels of their children’s youth.

If there’s any remedy to this, I’d like to think it’s the calm, listening voice of the Tom Weedes that are still with us.  Tom did most of his preaching to admissions officers, and none of us were smart enough to ever ask him if he’d thought about saying this to kids and families. Since similar voices are doing the same thing, it’s time to ask them to broaden their scope, before SAT flash cards become the in gift for bar mitzvahs.

Voices like Ken Anselment, Heath Einstein, and Tamara Siler do a very nice job of reminding colleagues that that the college selection process is all about the kids. What’s needed now is for them to share their insights with a larger audience, giving kids permission to be kids. It would be a great way to honor Tom’s memory.  Better still, it would be the right thing to do for our world.

Z-Lists, Legacies, Race-Based Admissions, and the Fall of Communism

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With the news media uncovering Harvard’s Z-list admissions practices, many professionals in today’s world of high school counseling, college admission, and education in general sense it’s time to pounce on Harvard for rewarding unearned “privilege.” If only some combination of Harvard and/or the “privilege” bogeyman could be blamed; but, alas, college admissions in the United States today is only a serious symptom of a far larger, more complex, and more serious problem: the thus far extremely successful decades-long attempt by the powers that be to destroy meritocracy in the United States and turn the USA into a modern and high-tech caste-system state in which an individual’s demographic information at birth dictates everything about what preferences and opportunities are and are not bestowed upon that individual until death.

You can be sure that the vast majority of students who get into college because they are put on a Z-List or because they are legacies at the colleges that are admitting them have little personal experience contending with the grim reality faced by the vast majority of American high school students, as illustrated by the chart below.

It is a national scandal that most American high school students have little to no time with any knowledgable college/career counselor before they are thrust out of high school and into the big bad world of reality, which all too often includes going to a college that is not worth the money and joining the debt slave class for decades thereafter. That colleges, almost all of which like to consider themselves progressive and equity-focused, compound the problem by having Z-Lists and admissions preferences for children of alumni who have donated a pretty penny over the years is the definition of adding insult to injury to the vast majority of America’s youth.

Add to this the fact that these days, colleges that employ race-based admissions and Affirmative Action are rewarding many wealthy average students at the expense of exceptionally smart and talented wealthy, middle-class, and poor students and you have the perfect cocktail for the downfall of higher education in the United States. We already see it in our society writ large: the masses are no longer obligingly deferring to the views and opinions of the “higher educated.” Instead, more and more people immediately discount any words out of the mouths of those who teach in or have graduated from those colleges most often associated with ivory, not to mention, Ivy towers.

When education becomes so politicized and so focused on socially engineered preferred outcomes such skepticism is not only natural – it’s fully warranted; yet, for society to function well and advance, there does need to be a go-to group of people who have more knowledge, act more rationally, and do what’s right for not only themselves, but also their communities and their country. Such individuals are now part of an endangered species.

Does all of this anti-meritocracy mishegas sound familiar? Learned people have read this story before when they either independently or in the education world of yore absorbed all of the depressing details of the fall of Communism everywhere it has been tried. We are living in a world where too many want all of the stuff without all of the work! In other words, if you don’t work, nothing will, especially when managed by an unimpressive cabal at the top.

Those who attend and graduate from American colleges and universities today likely have no idea where all this ridiculousness ends because none of this sounds familiar because such individuals never learned the most important lessons of history. But you can be sure such current students and recent graduates – or more likely their parents – know all about how to get ahead in 21st Century America. It’s left to those who know their history to either try to foster change or simply throw up their hands, watch, and wait for the inevitable collapse.

University of Iowa is the Sweet Corn of the Big 10

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They say that Iowa sweet corn is knee high by the Fourth of July. Well, we say that University of Iowa has grown much taller, so much so that it’s time for Iowa Hawkeyes’ to be invited to the big boys’ table. Not only do University of Iowa athletic teams compete in the Big 10 against major powerhouses like Penn State, University of Maryland, University of Michigan, University of Wisconsin, and Purdue; University of Iowa’s students, academic programs, and campus rival its more selective Big 10 rivals. In fact, if you are looking for a SAFE and large campus in an urban area that is also filled with everything from sports teams to root for and Greeks to join, University of Iowa is likely a superior choice to its bigger name Big 10 rivals.

Tag along on our recent visit to Iowa City to explore University of Iowa up close.

How to Make the Most of Your College Visits

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With summer upon us, many families take road trips, and parents of high school students may think about including one or two campus visits along the way. This is a great idea – as long as you understand you cannot get a true sense of a college culture when you visit during the summer. The campus will feel completely different once it is swarming with students and professors during the semester. However, it’s still better to visit colleges during the summer than not to visit at all. If you live in the Northeast and can plan visits for late August, that’s ideal because many college campuses start in late August while high schools usually begin around Labor Day. By late August, most college campuses are in full swing.

Visiting colleges with my daughter Amanda was incredibly enjoyable because we made sure not to let it get stressful. Instead, we focused on learning the factors she wanted and did not want in a college and getting a sense of the feel of each school. As I wrote in my new book, Love the Journey to College: Guidance from an Admissions Consultant and Her Daughter:

It may sound crazy, but I think that your first visits should include three colleges to which you do not think you will actually apply. Here’s why: if you are lucky enough to have visited colleges early in this process (maybe in 10th grade), your attitude and grades may shift a lot before you apply during your senior year. Don’t get caught up in the “name-brand schools;” visit schools to just learn as much as you can about what it means to attend college.

Harvard

Many families traveling to Boston like to visit the magnificent Harvard Quad. And why not, it’s a world-renowned university in one of the best cities in the US to attend college. But the reality is that even if you have phenomenal grades and near-perfect scores, you will probably not get into Harvard. Also, keep in mind that Harvard does not count ‘demonstrating interest.’ This means that unlike many other private colleges in our country that track your interest (such as visiting) as a factor in admissions, Harvard does not. So while it may seem fun to visit this top-tier school, you should really want to focus on schools that you have a better chance of getting into. So if you must visit Harvard, please remember that there are about 80 colleges that combine to bring 250,000 college students to the Boston area. Find several other colleges in the vicinity that appeal to you while visiting the city and make the trip fun and enjoyable, and not stressful.

If you can find colleges early in this process that you love and think you can get into, that can be a game changer for your emotional well-being as you navigate high school. Amanda, co-author of Love the Journey to College: Guidance from an Admissions Consultant and Her Daughter, said, “I can’t even explain to you how nice it was to be ecstatic about schools that I knew should accept me comfortably. From private, liberal arts schools to state schools and their honors programs, I had options that I loved and was excited about in tenth grade.”

Think of visiting colleges like window shopping, especially when you first begin. You are looking to evaluate what it is important to you. If you walk into a lecture auditorium that seats 1,000 students and you currently attend a small high school, that lecture hall may feel overwhelming to you. On the other hand, it may be exciting to have some anonymity if you felt a small classroom was too confining. There is no right or wrong way to feel about college. Your likes/interests may change over time, and this is 100% fine. There are about 4,000 colleges in America and dozens of them will meet your academic and social interests.

Jill and Amanda Madenberg co-author Love the Journey to College: Guidance from an Admissions Consultant and Her Daughter

For initial visits, try to visit a city school, a rural school, a small private school and a big state school. This will give you an idea of the different options throughout the country. It’s often hard to find the time during the school year to visit colleges, but going when students and professors who are typically on campus is the best way to really understand the school’s culture. Depending on where you live, you can even start by driving locally to colleges near your home. If getting to campuses is too much, or if you are trying to watch your budget, go online; the virtual tour is a great resource to at least give you a sense of a college’s physical layout.

Happy trails!

Editor’s Note: We are happy to welcome Jill as an occasional contributor to Admissions Intel. For more insights into the journey to college, we encourage you to Pre-order Jill’s book, which comes out on August 1, 2017. 

Three Times You’ll Be Glad You Didn’t Blow Off College Visits

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“I’ll visit the campus if I’m admitted. Visiting takes too much time; besides, I’ll probably just go to the top school that admits me.”

For students who have the means to travel, but who plan to give more weight to rankings than personal fit in their final college choice, skipping exploratory college visits might represent a reasoned admissions strategy.

“After all,” they surmise, “wouldn’t it be a waste of time to explore a college in person before you even know if you will receive an offer of admission?”

No, for so many reasons that have nothing to do with rankings. But regardless of how you plan to select among any of your admission offers, a preliminary college visit can affect whether or not that offer is even made.

To put yourself in the best position possible as a candidate for admission, visit the campus before you submit your application. Here are three times you’ll be glad you did:

1. When the school tracks demonstrated interest

Many schools track demonstrated interest in the hopes of increasing their yield (the percentage of students offered admission who enroll). Since schools only want to admit students who will accept their offer, they use big data to gauge your enrollment intentions; a visit to campus will help you signal your intentions to enroll (if admitted) more convincingly.

Beyond the admissions presentation and campus tour, your visit provides additional opportunities to demonstrate interest, such as introducing yourself to your regional admissions representative (that’s the person who will manage your application) or setting up an on-campus interview. The more communication you initiate, the greater your level of interest and your likelihood of accepting an offer of admission (according to the enrollment management software that will be tracking it); therefore, the greater your chances of receiving one.

2. When the essay prompt is: “Why Us?”

Supplemental essays provide a college with more information about you. The most common supplemental essay prompt is some version of “Why Us?”

For example:

  • How did you first learn about Vassar and what aspects of our college do you find appealing?
  • What are the unique qualities of Northwestern that make you want to attend?
  • What excites you about attending Notre Dame?
  • Please discuss why you consider Duke to be a good match for you

If you have visited campus you will be able to enhance any “Why Us?” essays with references to your own live experiences. Your genuine, specific observations or anecdotes will help you make more concrete connections between what you are looking for and what the college offers, resulting in a better supplemental essay. Better essays increase your odds of admission.

3. When you are placed on the waitlist

Students who receive a waitlist spot each spring in lieu of an offer usually have to move on — the chances of that changing to an offer of admission are usually slim.

But if this happens to you at a school you still very much want to attend, you can ask for further consideration. You’ll strengthen your position if you can point to continued academic success, recent achievements, and the school’s place as your top choice. While you are making your case — and making it clear that you will attend if admitted — think about how much more believable you will be if you can mention your campus visit…

Colleges certainly understand when expenses and long distance prevent students from coming to campus before they apply. But if you can manage to get there on a weekend or school holiday, consider how you may increase your admission possibilities by scheduling a visit before you apply.

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