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USC First-Year Applications Up 17%

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University of Southern California received nearly 81,000 applications for first-year admission during the 2022-2023 admissions cycle, which is a 17% increase over last year. This comes after USC introduced Early Action as an application plan last summer.

Meanwhile, USC will make Regular Decision notifications later today, Friday, March 24. According to Kirk Brennan, USC’s Associate Dean and Director of Undergraduate Admission, “In hopes of minimizing disruption of school days around the globe, our release is scheduled for the late afternoon Pacific time. Students should wait for our email stating the status is available before visiting the USC applicant portal.”

Ultimately, the university will accept around 8,000 first-year applicants for fall 2023 admission, which includes the 2,470 admitted through Early Action. Though this total is only slightly smaller than last year, with the increased application numbers, the competition for limited space was noticeably higher. USC will post final enrollment statistics later this year.

Tomorrow, Saturday, March 25, USC will email approximately 1,000 admitted students results of their merit scholarship application.

USC does not use a waiting list. Instead, it offers a smaller group of students (roughly 1,200 this year) admission to the spring term, which begins in January 2024. If after May 1 USC has room in its fall class, it will invite some spring admits to change their term to fall. All students who submit their spring Intent to Enroll form by May 1 will be considered for any available space. Students in this situation are asked to refrain from sending any other documents to be considered for fall.

In other news, the LA-based research university announced earlier this month that it will now have a new campus in Washington, DC.

The Birthrate Crisis, and How Colleges Should Respond

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The biggest stumbling block in education research is its lack of replicability.  In science, the same amount of vinegar plus the same amount of baking soda gives you the same result—and the same-sized result—no matter who does the experiment.  But take someone else’s methods and teaching materials, implement them the exact same way the first experimenter did, and you will likely get nothing even close to the same result.

A happy exception to this “it’s never the same” rule occurred in the 90s, when a number of studies showed, time after time, there was a way to significantly improve student learning—and it had nothing to do with changing curriculum, retraining teachers, or extending the school day.  This swath of studies showed, beyond a reasonable doubt, that the best way to improve student learning—especially in grades K-3—is to follow the magic recipe of 15 students or less with one teacher in one classroom.  Do that, and great things happen.

What has happened to this rare pillar of education reform?  Well, not much.  Once the magic recipe was discovered, administrators scoffed at the idea of dropping class size that low.  For that matter, so did taxpayers, who didn’t take long to realize that lower class size meant more classrooms and more teachers—and both cost more money.  As a result, education has largely turned its back on this piece of magic, except for some not-so-clever administrators who believe they can keep 30 kids in one classroom with a teacher and an aide and still maintain the ratio.

Since all three parts must be honored, this would be like doubling the baking soda and eggs in a cookie recipe without increasing the amount of flour.  You get something different, but you don’t get better cookies.  The magic recipe failed on its promise to deliver because the people in charge of schools—administrators and taxpayers—decided the change wasn’t worth the cost, offering instead some sleight of hand with ratios that satisfied most everyone, largely because Americans really don’t understand mathematics.

The leaders of our higher education systems are on the verge of making a similar error, with far more serious consequences.  It’s no secret that the birthrate in the US declined about 20 years ago, and is headed for a serious nose dive of the number of high school graduates in about 2025.  Since this isn’t exactly new news, one would think colleges would be looking at these numbers and saying something like “Fewer high school graduates means fewer college freshmen.  What should we do about it?”

Like the K-12 class size issue, the answer here is pretty easy.  No every high school senior goes to college right after high school, so there’s plenty of room to increase the number of college-bound seniors, and still maintain strong college enrollments.  The trick here lies in talking to students who don’t see college as part of their futures, and getting them to change their minds. If every high school student already went straight to college, this couldn’t be done; but that just isn’t the case.

As is often the case with answers that appear easy, this one has at least one major snag.  A very close read of most college recruiting literature shows it’s based on one big assumption; the student or family reading the literature is already convinced a four-year college is the answer for them, and they now simply need to sort out which ones they’ll consider.  They know about testing and application essays and degree requirements and different application deadlines, so it isn’t a question of “If College”.  It’s a question of “What College”.

Any student unsure about the benefits of four-year colleges would look at this admissions information and feel like they’ve walked into the middle of a three-hour movie; they know they have some catching up to do, but no one seems to want to help them, since they’re too busy watching the movie themselves. Given that mindset, you’d think most colleges—especially those that experienced freshman enrollment declines of up to 40 percent during COVID—would move heaven and earth to make sure they don’t end up as losers in the birthrate lottery.  A few new pamphlets, a different kind of open house, a new video or two, and a little admissions training, and you’re all set.

To date, that has not been the response of the higher education community.  Senior admissions officials tell me the general overall response has been to double down on an admissions strategy that includes making their institution the best choice, a strategy that turns what could be a bona fide effort at expanding college access into a zero-sum game.  This approach seems to glean support from the national papers who have always covered college admissions like there are only 25 colleges in the country.  The more “Ivies Report Record Application” stories they print, the more they feed the attitude that asks the question “Enrollment problem?  What enrollment problem?”

The real irony here is that the creation of a “Why College?” campaign for students new to the idea is fairly affordable and relatively easy.  Colleges that have like-minded missions and student bodies tend to be in the same athletic league.  Imagine what could happen if all colleges in one league pitched in a couple of admissions officers and a modest amount of cash to create, for example, The Big Ten Guide to the Benefits of College.  Since the goal of the campaign is informational, this wouldn’t constitute monopoly-building, and could even be overseen by the US Department of Education, which has a vested interest in making sure the college market doesn’t shrink.

The magic recipe of 15 students didn’t generate the results it was capable of for one reason—in the end, most people didn’t really care about fixing the problem.  The difference with the birthrate decline is that a lack of students means more than a few colleges will wither, or even die.  That would be a shame, but the only way to get something different is to do something different.  Are colleges wise enough to realize this, and innovate?

Tulane Early Decision Applicants Notified of Decisions on December 1

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Exciting news just in from Tulane.

The Tulane admissions team is a bit ahead of schedule with reviewing applications and as a result Tulane Early Decision 1 notifications will go out tomorrow, December 1, at 4:00 p.m. Central (New Orleans) Time. Updates will be posted to students’ Green Wave Portal, and physical letters are also on their way.

There is also a bit of a change in what type of decisions students may receive: some ED applicants will be deferred and released from their ED Agreement. In recent years Tulane has focused on simply accepting or rejecting ED applicants. Deferred applicants will be read again in the regular round before getting a final decision in Spring 2023. Such students can also be considered for Tulane’s Spring Scholar cohort. There will be a form on the Green Wave Portal on which a deferred ED student can indicate an interest in the Spring Scholar program.

In past years, Tulane would admit the vast majority of its Spring Scholars at this time. This year, Tulane is admitting a smaller group for now and will reassess when it sees the pool of deferred ED and EA students in the spring. Deferred ED students cannot switch to Tulane’s ED 2 plan.

Meanwhile, Early Action applicants will hear back from Tulane no later than January 15, but Tulane is trying to notify these students of their decisions earlier than scheduled as well.

Notre Dame Accepts Only 17% Early Action As Record Number Apply

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University of Notre Dame saw the number of students who applied via its Restrictive Early Action (REA) plan skyrocket this fall. A record 9,683 students applied to Notre Dame Restrictive Early Action in 2021. In 2020 7,744 students applied to Notre Dame Restrictive Early Action. That represents an over 25% increase in just one year.  Those applying to Notre Dame Restrictive Early Action have until May 1 to deposit and were able to apply to other colleges with Early Action programs but they were not allowed to apply concurrently via other colleges’ binding Early Decisions plans.

Yet, despite far larger numbers of REA applications to review, Notre Dame only accepted two more students REA in 2021 than it did in 2020; Notre Dame accepted 1,673 REA applicants in 2020 versus 1,675 REA applicants in 2021. This means that Notre Dame’s Restrictive Early Action acceptance rate dropped from roughly 22% to 17% in just one year, which helps bolster Notre Dame’s place in the realm of hyper-selective U.S. universities.

Meanwhile, a full 30% of REA applicants were accepted without submitting scores from the ACT or SAT. This is a huge change from just two years ago when scores from either the ACT or SAT were required of all admitted applicants. A full 46% of REA applicants to Notre Dame in 2021 applied without submitting test scores.

Unusual among many other selective U.S. universities, Notre Dame also shared that of those students accepted Restrictive Early Action in 2021 there are roughly even numbers of Asians/Pacific Islanders (12%), International students (12%), and Black students (10%).

Notre Dame released REA admissions decisions on Thursday, December 16, 2021, at 6:42 p.m. Eastern Standard Time, in a nod to the university’s founding year of 1842. Of the admitted student pool, 1,204 high schools are represented, including 43% public, 40% Catholic, and 18% private. A full 26% of accepted students indicated intended majors in the College of Arts and Letters, 22% in the College of Engineering and School of Architecture, 24% in the Mendoza College of Business, and 28% in the College of Science.

Typically, Notre Dame admits between 1,600 and 1,800 in its REA pool and a larger number in its Regular Decision pool, which this year has an application deadline of January 1, 2022. Last year, 1,768 students who were deferred during the REA round eventually earned admission during the Regular Decisions admissions cycle. This year, 1,599 REA applicants were deferred.

 

Yale’s Early Action Acceptance Rate Rises As Fewer Apply

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What goes up must come down. Yale, which saw its largest ever Single-Choice Early Action applicant pool in 2020, experienced a noteworthy decline in Early Action apps this fall.

The New Haven, Connecticut Ivy received 7,288 Single-Choice Early Action applications during the Fall 2021 admissions cycle, which is down nine percent compared to last year when Yale had 7,939 apply using the university’s Single-Choice Early Action plan. The 651 fewer applications this year indicates that the fanfare surrounding Yale’s decision to go test-optional may be wearing off.

As a result, Yale’s EA acceptance rate increased slightly from 10.5% in 2020 to 11% in 2021.

Meanwhile, this year (2021) 31% of students who applied through early action were deferred for reconsideration in the spring, 57% were denied admission, and 1% of applications were withdrawn or incomplete. Last year (2020) 50% of students who applied through early action were deferred for reconsideration in the spring, 38% were denied admission, and 1% of applications were withdrawn or incomplete.

Newly minted accepted Yale students have until May 2, 2022 to reply to their offer of admission. Traditionally, the vast majority of those accepted go on to matriculate.

Tulane Early Action Admit Rate Plummets to 10%

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Jeff Schiffman, Tulane’s former director of undergraduate admission, may be gone, but elements of his transparent approach live on as Tulane has recently shared some interesting data points relating to its Early Decision and Early Action admits for its undergraduate Class of 2026.

Decisions for Tulane Early Decision applicants were released on November 22 and decisions for Early Action applicants will be released on Monday, December 20 at 5:00 p.m. EST. According to Owen Knight, Tulane’s Director of Admission Engagement, the university expects between fifty-five and fifty-eight percent of next year’s freshman class to be comprised of Early Decision students. Due to the fact that Tulane over-enrolled last year and saw a twenty-five percent increase in the percentage of students accepting the offer of admission over the previous year, Tulane will be admitting a jaw-dropping 1,650 fewer Early Action (EA) applicants this year. This will speed up a trend of EA at Tulane becoming hyper-selective, especially relative to how the admissions plan used to be at Tulane prior to Tulane bringing back ED a few years ago.

As a result, Tulane anticipates marginally more offers of admission for deferred students and Regular Decision applicants than in the past. The overall admission rate for Early Action applicants is just ten percent, which is half the EA admission rate in 2017.

Overall, Tulane is planning for its Class of 2026 freshman class to be roughly 1,750 students.

Forty-six percent of Tulane’s Early Action admitted students for the Class of 2026 identify as BIPOC, which is a 70% increase, over twenty-seven percent of students who identified as such in 2017.

Knight also notes that Early Decision II is currently available through January 12 for students who are starting a new application for admission or for students who have already applied Early Action. Students who have already applied may switch to EDII via their Green Wave portals.

 

 

 

Master the Post-Application Follow Up

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For many seniors, once they’ve submitted their application it’s time to check out. Bad idea. Don’t assume the colleges that you’ve applied to have everything they need in order to start reviewing your application. Proactively follow up with colleges a few days after you believe they should have everything they need to start reviewing your application file in order to ensure that they in fact do. Otherwise, your application may be put on ice for too long and in the process you could lose out on getting in entirely!

All About Early Action: Restricted/Single-Choice & Unrestricted

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When you apply to a college or university Early Action you are submitting your application by a specific early deadline and will receive your decision earlier than regular decision, usually, though not always, before the end of December. Although you may be admitted early, you are not committed to enroll at that college. Yet, there are two types of Early Action:

EA Unrestricted – when you are free to apply to more than one college with “Early” plans at the same time.

EA restricted (REA) or single choice – when you are not allowed to apply to other colleges with “Early” plans at the same time (though usually with carve outs for public colleges and universities).

Always read the fine print of the admissions plan you are agreeing to before you sign and submit anything to a college or university.

What Needs to Change in College Admissions

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The ups and downs of the quarantine gave college admissions officers and school counselors a taste of application life to come, as the birth rate for high school graduates continues to slide, and the need to develop new approaches to recruit students increases.  As the profession continues to try and improve college access, and knowing that small differences can make a big difference, here are some considerations for both sides of the desk to ponder this summer over a well-deserved glass of lemonade:

Colleges—move your deadline dates.  November 1 (early applications), January 1 (regular applications), and May 1 (many deposits) are all big dates in the college application world—and they all fell on a Sunday or a holiday this year.  I don’t understand this, since the admissions offices weren’t open, and the vast majority of high school seniors had no access to counselors or other application helpers the day of and before the deadlines.

This needs to change.  Yes, students need to be responsible, and should learn to plan ahead—but perhaps that lesson is better applied to deadlines for things they’ve done before (like papers), not with things they are doing for the first time (like applying to college).  The first Tuesday in November, the second Tuesday in January, and the first Tuesday in May would solve this problem nicely, increasing the quality and quantity of applications to boot. Georgia Tech made the move, and they get kaboodles of applications.  It’s an easy, but important, change.

High Schools—stop working holidays.  Moving the January 1 deadline to a date when high schools are in session is also overdue for school counselors, who have taken a serious shellacking this year with all the student mental health issues arising from COVID.  School counselors have always been overworked, but never able to use the December holidays to recover, since they were expected to help their students make January 1 college deadlines.

It’s time to take a stand.  Assuming the colleges move their deadlines, counselors need to learn to let go.  Send a note to all senior families early in November, letting them know your vacation is—well, a vacation.  If you really can’t let go of your students for that long—or if the colleges unwisely cling to January 1– set two days of vacation for online office hours, and take a breath all the other days.  You have mastered online office hours this year.  Let them be your friend.

Colleges—keep innovating.  One (and perhaps the only) upside of the quarantine was the ability of college admissions offices to adapt major chunks of their traditional approach to recruitment. Test optional, drive-thru tours, and online high school visits suggested it might be OK for everyone to get their hopes up, that some real college admissions reform was in the air.

Yes.  Well.

In a post-vaccine world, we see more signs of returning to “normal” than creating new normal.  Reinventing the entire admissions process is no easy feat, to be sure, but how hard might it be for admissions offices to spend half a day this summer doing “What ifs” to one part of the application process?  Do that for five years, and you have a new admissions paradigm, and a more accessible one—the thing you say you keep wanting.

High schools— mental health and college access aren’t either/or.  I will legitimately blow my top if I read one more post from a high school counselor insisting that the increase in COVID-related mental health needs makes it impossible to do any effective college counseling.

School counseling as a profession has long been showing a mental health bias at the expense of quality college counseling, and this year just seems to have widened the gap.   Counselor training programs plant the seeds of this bias— training programs devote about 7 classes to mental health training, and none to college counseling—and all of this must stop, if only because the dichotomy is a false one.

Discouraged, depressed high school students light up like a hilltop church on Christmas Eve when I tell them college gives them a fresh start to life and learning, proof enough that college counseling affects mental health.  That, plus the American School Counselor Association says college counseling is part of the job.  Counselors truly are overworked, so they can’t do everything they want in any part of counseling.  That said, college can still be part of a key to a better self.  More counselors need to see that, and act on it.

Everyone—stop beating up on the Ivies.  The Ivies and their equally tough-to-get-into institutions largely decided to go test optional this year.  For some reason, this gave a lot of students with B averages the hope that they too could pahk the cah in the yahd, now that they didn’t have to reveal their test scores.

So—more students applied to the Ivies this year than last year.  The Ivies didn’t admit more students this year than last year.  That means their admit rate had to go down, and more students were denied.

That isn’t news—it’s math.  And if you want to blame the Ivies for encouraging students to apply who didn’t really stand a chance of getting in, you’re going to need to make a thousand more jackets for that club.  If you think the Ivies take too few Pell-eligible students, say that.  If you think they admit too many legacies, stay that.  But don’t beat them up for proving the laws of basic ratios.  Any other college in their shoes would have to do the same thing. (Besides, it’s the national media who has left our society with the impression that there are only 25 colleges in America.)

Everyone—about Kiddos.  It’s no secret that college is largely a time of youth, especially with the expansion of adolescence into the early twenties and beyond. But college is also a time to help young people embrace the opportunities of adulthood, skills and attitudes that sometimes require setting the desires of self to one side.

This goal would be more easily achieved if we saw students—and if they saw themselves– as capable of embracing a larger sense of self by referring to them as students, not Kiddos.  They don’t need to grow up in a hurry or, with the right kind of help, succumb to the media images of college choice as a high stakes pressure cooker.  But they also need something more than just a pat on the head and a verbal affirmation that’s the equivalent of a lollipop. Let’s try calling them students.

Ohio State moves Early Action Deadline in Fall 2021

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Ohio State University has announced that it will be moving its traditional November 15 Early Action Deadline to November 1 starting in Fall 2021.

The news was shared Monday by Beth A. Wiser, Ohio State’s Executive Director of Undergraduate Admission, who also said that the university has yet to decide if it will again be test optional during the 2021-2022 admissions cycle like it was during the 2020-2021 admissions cycle.

What we do know is that Ohio State is loving being test optional as evidenced by Wiser’s additional revelation that a whopping thirty-eight percent of the 13,500 students admitted so far for Fall 2021 asked for their test scores not to be considered. Expect this number to climb when Ohio State releases more acceptances at the end of this month, as Wiser acknowledged that students admitted Early Action “tend to be some of our strongest students academically.” Overall Ohio State has seen Early Action applications increase by roughly 15% in Fall 2020 compared to Fall 2019.